Print Advertising

Trends in 2015 you shouldn’t ignore – traditional channels are still powerful

TV and Print Media

Across the industry social media gets all attention and for good reason, yet you rarely read or hear the subject matter experts issue a caveat that traditional media still hold sway and should remain part of any companies marketing strategy.

Out of 2000 US consumers, 47.5% have tried a new product or service as a result of TV and Print Advertising.  Consider yourself warned 😉

Information and Infographic courtesy of the Acquity Group, who surveyed more than 2,000 U.S. consumers on their habits and preferences surrounding digital engagement, content, shopping, and services in order to break down consumer expectations for brands in 2015 and beyond.